Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
The ISG Buyers Guide is our research and assessment of how well software providers’ offerings meet buyers’ requirements. We use a carefully crafted best practices-based methodology called the Value Index that reflects how organizations actually assess software providers. We believe it is a service to both organizations and providers to take this approach since making the wrong decisions can raise the total cost of ownership for an organization, lower the return on investment and hamper its ability to reach its performance potential.
The Buyers Guide evaluates the software in seven key categories. Five are product-related: usability, manageability, reliability, capability, and adaptability. Two are customer assurance-related: validation and total cost of ownership and return on investment (TCO/ROI). We use the extensive body of our benchmark research as a framework to validate the prioritization contained in and the focus of each assessment. We also blend our firm’s experience and research, industry analyst knowledge, and comprehensive software provider and product framework to yield the only reliable research-based tool for determining what organizations need and what products they should consider.
Our Buyers Guide provide an important service; if an organization’s goal is to improve its maturity across its people, processes, information, and technology, it is critical that it be able to select the software provider and product that will do the best job.
Please watch this video for an overview of the Buyers Guide process and how to maximize its impact for you.
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Executive Summary Analytics and Data The processes and technology of the analytics and data software industry ...
Executive Summary Embedded Analytics The processes and technology of the analytics and data software industry ...
Executive Summary GenAI Analytics For decades, enterprises have focused on using analytics and data software—o...
Executive Summary Mobile Analytics The processes and technology of the mobile analytics software industry play...
Executive Summary Collaborative Analytics Analytics almost universally involves collaboration among a team of ...
Executive Summary CRM Service Customer relationship management (CRM) allows enterprises to support customers w...
Executive Summary Sales Engagement Sales engagement is an essential component that expands beyond customer rel...
Executive Summary Digital Commerce In Economics 101, a commercial transaction occurs when a buyer and a seller...
Executive Summary Customer Relationship Management Customer Relationship Management (CRM) systems have long se...
Executive Summary CRM Sales Customer relationship management (CRM) allows sales management and sellers to util...
Executive Summary CRM Platform CRM platforms are a comprehensive technology designed to facilitate and optimiz...
Executive Summary CRM Partners Partner relationship management (PRM) helps enterprises support the processes t...
Executive Summary CRM Marketing Customer relationship management (CRM) allows marketing departments to engage ...
Executive Summary Process Discovery and Mining Enterprises face a perfect storm of challenges and opportunitie...
Executive Summary Process Automation Platforms Enterprises face a perfect storm of challenges and opportunitie...
Executive Summary Intelligent Document Processing Enterprises face a perfect storm of challenges and opportuni...
Executive Summary Intelligent Automation Enterprises face a perfect storm of challenges and opportunities. The...
Executive Summary Conversational Automation Enterprises face a perfect storm of challenges and opportunities. ...
Executive Summary Contact Center Basic The market for contact center technology is changing to accommodate a b...
Executive Summary Contact Center Advanced Contact center technology has evolved from its roots in call handlin...
Executive Summary Agent Management While contact center operations require very specific technology for things...
Executive Summary Data Intelligence Today’s enterprises seek to increase data-driven decision-making to gain c...
Executive Summary Application Integration Data-driven enterprises rely on a complex web of applications to ope...
Executive Summary Master Data Management Despite efforts made by enterprises to be more data-driven, some of t...
Executive Summary Data Quality Maintaining data quality and trust is a perennial data-management challenge, of...
Executive Summary Data Integration Data integration is a fundamental enabler of a data intelligence strategy. ...
Executive Summary Data Governance Data governance is integral to an overall data intelligence strategy. Good d...
Executive Summary Total Compensation Management The strategic oversight of compensation planning and managemen...
Executive Summary Compensation Management The strategic oversight of compensation planning and management proc...
Executive Summary Compensation Planning The strategic oversight of compensation planning and management proces...
Executive Summary AI and Data Platforms Artificial intelligence (AI) is front and center due to a combination ...
Executive Summary Cloud-Native AI and Data Platforms Cloud computing has emerged as a fundamental technology d...
Executive Summary Contact Centers In this modern, digital age of customer experience, the journey of engagemen...
Payroll Management The payroll preparation process has long been an inefficient, labor-intensive set of admini...
Executive Summary Domestic Payroll The payroll preparation process has long been an inefficient, labor-intensi...
Executive Summary Contact Center and Agent Management In this modern, digital age of customer experience, the ...
Executive Summary Embedded Analytics The processes and technology of the analytics and data software industry ...
Executive Summary Data Orchestration Data orchestration is a concept that has been growing in popularity in th...
Executive Summary Data Pipelines The development, testing and deployment of data pipelines is essential to gen...
Executive Summary Collaborative Analytics Analytics almost universally involves collaboration among a team of ...
Executive Summary Mobile Analytics The processes and technology of the mobile analytics software industry play...
Executive Summary Data for the Enterprise Data Operations (DataOps) is a methodology focused on the delivery o...
Data Observability The need to monitor the pipelines and processes in data-processing and analytics environmen...
Executive Summary Business Planning The purpose of business planning is not simply to create a plan — it is to...
Executive Summary Mobile Analytics The processes and technology of the mobile analytics software industry play...
Product Experience Management Products and services are the foundation of every organization, regardless of it...
Executive Summary Augmented Analytics For decades, organizations have been improving and expanding the way the...
Executive Summary Analytics and Data The processes and technology of the analytics and data software industry ...
Executive Summary Data Platforms Data platforms provide an environment for organizing and managing the storage...
Executive Summary Revenue Performance Management In many organizations, the sales department is being supersed...
Executive Summary Total Compensation Management Compensation management is a key talent management process inv...
Executive Summary Agent Management Agents are the foundation of the contact center processes that impact every...
Executive Summary Analytic Data Platforms Analytic data platforms provide an environment for organizing and ma...
Executive Summary Operational Data Platforms Operational data platforms provide an environment for organizing ...
Executive Summary Digital Communications Platform The necessity of enterprise communications internally and to...
Executive Summary Digital Communications Overall The necessity of enterprise communications internally and to ...
Executive Summary Digital Communications Basic Suite The necessity of enterprise communications internally and...
Executive Summary Digital Communications Premium Suite The necessity of enterprise communications internally a...
Executive Summary Learning Content Solutions Over the last several years, the learning technology industry has...
Executive Summary Extended Enterprise Learning Over the last several years, the learning technology industry h...
Executive Summary Subscription Management The era of subscriptions has transformed the way businesses operate ...
Executive Summary B2B Subscription Management The era of subscriptions has transformed the way businesses oper...
Executive Summary B2C Subscription Management The era of subscriptions has transformed the way businesses oper...
Executive Summary Subscription Management Platforms The era of subscriptions has transformed the way businesse...
Executive Summary Workforce Management Suites A major focus of investment and optimization efforts for decades...
Executive Summary Workforce Management Basics A major focus of investment and optimization efforts for decades...
Executive Summary Learning Management Systems Over the last several years, the learning technology industry ha...
Executive Summary Financial Consolidation The financial records of an enterprise must be periodically reviewed...
Executive Summary Financial Consolidation and Close The financial records of an enterprise must be periodicall...
Executive Summary Cloud Computing Platforms Cloud computing has emerged as a fundamental technology driving th...
Executive Summary Hybrid Cloud Platforms Cloud computing has emerged as a fundamental technology driving the d...
Executive Summary Private Cloud Platforms Cloud computing has emerged as a fundamental technology driving the ...
Executive Summary Knowledge Management All enterprises maintain storehouses of knowledge about themselves and ...
Executive Summary Introduction For many organizations, managing the customer experience (CX) has not been a ce...
Executive Summary Customer Journey Management Customer Journey Management (CJM) software is a component of bro...
Executive Summary Learning Experience Platforms Over the last several years, the learning technology industry ...
Executive Summary Public Cloud Platforms Cloud computing has emerged as a fundamental technology driving the d...
Executive Summary Financial Close The financial records of an enterprise must be periodically reviewed and sum...
Executive Summary MLOps Artificial intelligence (AI) has continued to evolve for many decades and several fact...
Executive Summary GenAI Platforms Artificial intelligence (AI) has continued to evolve for many decades and se...
Executive Summary AI Platforms While Artificial intelligence (AI) has evolved over many decades, it is front a...
Executive Summary Global Payroll The payroll preparation process has long been an inefficient, labor-intensive...