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Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
About Kumari Lisa
Senior Research Analyst
Kumari Lisa joined ISG as a Senior Research Analyst in March 2024 as a part of ISG Research. With more than three years of experience in market and industry research, Lisa brings a wealth of knowledge and expertise to the team. In her current role, she is responsible for supporting Buyers Guides.
Prior to joining ISG, she served as a Senior Research Associate at Euromonitor International, where she honed her skills in market sizing, report writing and data visualization using Tableau and Power BI. She supported the client with go-to-market strategy, pricing strategy and competitor analysis. Her experience extends across various industries including Home and Garden, Fintech, Consumer Goods and Packaging.
Kumari Lisa holds a bachelor’s degree in civil engineering and an MBA from IIM Jammu, showcasing her strong academic background. Outside of work, she enjoys gardening, traveling and watching Netflix.